CONSCIOUS CONSUMPTION » Consumer » INSPIRATION SESSION: Conscious Consumption

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Event Details

  • The UK market is saturated with sustainability messages from brands, but this change needs to be a driver of innovation and behaviour, rather than an end in itself. According to HSBC’s navigator report (Dec 2019), UK businesses are leading the way to sustainability, but we have a long way to go.

    Based on his expertise in today’s self-aware consumer, Joeri Van den Bergh will take us five years into the future to discover what is really important to consumers. This journey through time will teach brands how to be truly sustainable in a credible and relevant way.

    Fuelled by new proprietary research in eight countries (July 2019, 15 to 70 year olds), leading-edge case studies and global trends (from terroir-ism to flipside shopping), we will deep-dive into ‘sustainability’ through the eyes of today’s consumers, exploring:

    1. Sustainability in 2020
    2. The Conscious Mindset
    3. The Conscious Brand Choice

    Following an inspiring presentation from Joeri, our sector experts will explore what sustainability means for your brand and address the challenges you might face in becoming more sustainable. You will leave with actionable insight on what consumers expect from future-proof companies like yours.
  • 8/25/20 at 9:00 AM -
    8/25/21 at 1:00 PM
  • Where
    Runway East Moorgate (Engine Room), 10 Finsbury Square, London, EC2A 1AF United Kingdom Map
  • Host
    CONCIOUS CONSUMPTION
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